Description

Nile Agricultural Ind. Co. (AGA) is probably the most modern manufacture in Egypt industry. The company was founded in 1982 with aspire to produce & distribute processed food products for retail & food-service-sector. The primary driving forces behind the establishment is Egypt social dynamic & lifestyle changes along with the growing demands of the food industry due to the fast growing demands of the food-service-sector.

Mission Statement :

Nile Agricultural Ind. Co. (AGA) is a market driven organization that accommodates its products to the trend & demands set out by its customer.

• Produce & distribute our own different lines under the brand name "AGA".
• Maintain our position as one of the leaders' brands for our products on the local market.
• Serve as contract manufacture, importer, cold store & distributor for partner clients.
• To maintain the relationship with our clients as friendship & partners

Staff :

Nile Agricultural Ind. Co. (AGA) pays much attention to it's' employees regarding the medical care & health insurance that insure every employee to work safely & only to care about their work. Nile Agricultural Ind. Co. (AGA) keeps its' employees, no matter their level, updated with the newest techniques & training in their field to match the newest technology in the world. For AGA the employee is number one the investment so AGA invests in its employees.

Quality :

HACCP, ISO are popular phrases within the food industry.

At AGA standardize everything from recipes to ingredients & routines. Raw materials are specified order & controlled upon the arrival. The quality control staff has full authority to reject ingredients & work in process.

Sales Distribution :

The primary driving forces behind Egypt's market fall into four categories:

• Social dynamics (Demographics issues & lifestyle changes).
• Economic forces.
• Changing consumer values.

The market trends are influenced by the foreign lifestyle, better education, changes in family income, less frequent food shopping & improving distribution systems.

A fleet of company-owned trucks distribute the company’s products throughout Egypt’s cities, towns, and villages.

A number of major distributors located in the Sinai Peninsula and Red Sea distribute the company’s products there.

Export :

In 1982 AGA was exporting about 10% of the total production volume most of the 

percentage was directed to the Arabian Countries, putting into consideration that frozen vegetables & pouches were the only products AGA was producing. AGA products range now is huge more that 70 products under four main categories :

• Juices (Pouches, 250 ml, Cans, 1 liter and Tetra Pack).
• Frozen Vegetables.
• Jams (Portion – 380 gr. - 900 gr.)
• Pickles (Jars).

Due to the fast growing demand for AGA products, the production volume has been doubles several times.

AGA was exports now about 65% of the production volume all over the world.

AGA was exporting to Europe about 10% of the total production volume in 2003, in 2004 AGA exported about 25%, after doubling the production volume.

Due to the AGA export expanding plan, new markets were conquered in 200

4 such as Sweden, Switzerland , Greece , Italy, France , Canada, Palestine, Austria , Romania, Australia, Sudan, Moriches....etc. we looking to expand more in Africa & Asia.

About AGA » Sales Policy

The company's sales policy follows a two-tier approach: 

1. A fleet of company-owned trucks distribute the company’s products throughout Egypt’s cities, towns, and villages.
2. A number of major distributors located in the Sinai Peninsula and Red Sea distribute the company’s products there.